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narrative design house est. 2015

"we author
spaces that
carry meaning."

Every space is a story. Every surface, a sentence. "We compose spaces with intention, sequence, and atmosphere."

Hospitality · Residential · Cultural · Retail · Commercial · Healthcare & Wellness Hospitality · Residential · Cultural · Retail · Commercial · Healthcare & Wellness

"Where memories
take forms."

Artellers in Numbers

0

Years of Practice

0

Stories Crafted

0

Cities Reached

0

Awards

Featured Work

A Story of Journey
& Home

Residential · Alexandria, Egypt

2023

“She had always known what home felt like, before she had ever built one. It lived in her like a note she hadn’t yet played.”

“So she left. Not to escape, but to learn. She moved through cities the way a composer moves through sound, listening for the thing underneath.”

Reception

“In every city, in every corridor and courtyard, she was taking notes that never touched paper. The clean line of a doorframe. The weight of a ceiling. The way silence sounds different in a well-made room.”

“He was drawn to the modern, not because it was new, but because it was honest. No decoration for decoration’s sake. Only what was necessary, and the necessity made beautiful.”

“When it came time to build, he was unhurried. He sought the finest materials the way you seek an old friend, knowing exactly what you are looking for, unwilling to settle for almost.”

Living Room
Dining Room

“He found artisans who understood that their hands were not tools, they were instruments. He gave them his vision and they gave it back to him in wood, stone, and light.”

“He returned home not as someone arriving, but as someone completing. The dream had been patient. Now it had walls.”

Master Bedroom

“And when she finally stood inside the finished room, the one she had carried in her mind across a thousand miles, she understood that the home had always existed. She had simply spent years finding her way back to it.”

Master Bedroom

In their words

"

Artellers brought innovative and creative ideas that genuinely elevated the final result. The project was well planned from start to finish, with costs coming in closely in line with the initial budget reflecting their professionalism and strong project management.

Mohamed Medhat

Private Residence · New Cairo, Egypt

"

Working with Artellers was an outstanding experience from concept to completion. Their ability to transform our lobby into a refined, welcoming, and memorable space exceeded our expectations. They took the time to understand our vision and translated it into a design that reflects the quality and identity of our development.

Mohammed Hegazi

Hospitality · Alexandria, Egypt

"

Every space was thoughtfully designed with incredible attention to detail, balancing beauty, comfort, and functionality. Throughout the entire journey, the team was professional, patient, and always available to guide us through every decision, making what could have been a stressful process an enjoyable one.

Emad Morsi

Private Residence · Alexandria, Egypt

"

I absolutely love my new bedroom. Artellers created a space that is beautiful, functional, and perfectly suited to my style. The entire process was smooth, and the team's passion for design was evident in every detail.

Lujain Talal

Private Residence · Jeddah, Saudi Arabia

"

Living abroad, I entrusted Artellers with the complete design and execution of our apartment, and seeing the final photos exceeded every expectation. Thank you for your professionalism, outstanding communication, and for creating a home my family and I truly love.

Ahmed Abd El Wahab

Private Residence · New Cairo, Egypt

Founded on the belief that every space carries a story waiting to be told. Artellers blends the mindset of an auteur, an architect, and a poet.

"Artellers blends the mindset of an auteur, an architect, and a poet authoring experiences rather than simply designing spaces."

01

narrative

02

atmosphere

03

intentionality

04

transformation

Begin Your Story

Begin your story
with Artellers.

Every great space starts with a single conversation. Tell us about your vision, the feeling you want to wake up to, the atmosphere you want to live inside. We'll take it from there.

selected stories

Stories.

About Artellers

The Art of
Storytelling.

Artellers is a narrative-driven interior design house founded on the belief that every space carries a story waiting to be told. We create narrative, multi-sensory spatial experiences that reflect the individuality of the people who inhabit them. Defining ourselves as experiential storytellers, we craft environments through emotional empathy, translating identity, passion, aspiration, and emotion into tangible interior spaces.

Blending the mindset of an auteur, an architect, and a poet, we compose spaces that resonate on a deeply emotional level and stand apart from the ordinary. We do not simply design spaces. We author experiences where every material, transition, texture, and detail becomes part of a larger story. From the threshold to the smallest gesture, each space is designed with intention to create atmospheres that feel personal, meaningful, and unforgettable.

01

Narrative

02

Atmosphere

03

Intentionality

04

Transformation

Our Mission

"To author spaces
that carry meaning."

We exist to bridge the gap between how a space looks and how it makes you feel. Through narrative-driven design, we transform environments into experiences creating interiors that resonate on an emotional level and stand apart from the ordinary. Every project we undertake is a commitment to craft, intentionality, and the belief that good design changes lives.

Our Vision

"To redefine what
interior design means."

We envision a world where interior design is understood not as decoration, but as storytelling. Where every threshold crossed, every room entered, every surface touched becomes part of a carefully authored narrative. Artellers aims to be the design house that sets this standard locally, regionally, and globally.

Artellers in numbers

10 +

Years of Practice

Since 2015, we have been composing spaces across the MENA region, building a practice rooted in narrative and craftsmanship.

80 +

Stories Crafted

Every project is a story. Over 80 spaces authored across residential, hospitality, retail, commercial, and cultural typologies.

13

Cities Reached

From Cairo to Dubai, Riyadh to Doha, our work spans 13 cities across Egypt, Saudi Arabia, the UAE, and Qatar.

2

Awards

Recognised for design excellence through industry awards that reflect our commitment to quality, originality, and meaningful storytelling.

What We Do

Our Scope.

From intimate residences to sprawling hospitality concepts, Artellers operates across every typology where narrative can be authored into space. We don't specialise in a category we specialise in the story that each category demands.

01

Residential

Private villas, apartments, and homes where identity becomes architecture. Every personal space is authored around the people who inhabit it their rhythms, memories, and aspirations.

02

Hospitality

Hotels, resorts, restaurants, and lounges designed to leave a lasting impression. We compose the guest journey from threshold to farewell every moment considered.

03

Retail

Brand environments where commerce meets culture. We translate brand identity into spatial experience turning a store into a destination and a visit into a memory.

04

Commercial

Offices, co-working spaces, and corporate headquarters that reflect company culture and inspire the people within them. Space that performs and feels.

05

Cultural

Galleries, museums, cultural centres, and institutional spaces where the environment becomes part of the message. We design for meaning as much as for beauty.

06

Healthcare & Wellness

Clinics, spas, and wellness retreats where design directly impacts wellbeing. We craft environments that calm, restore, and communicate care without saying a word.

How we work.

Every project begins with listening not to the brief, but to the story beneath it.

01

Pre-Design

We begin with your story. In our first meeting you share your project requirements, vision, and aspirations. We discuss timeframe, budget, and scope, then schedule a site visit to analyse the space firsthand. We return with an Experience Design Proposal that captures the main concept and design strategies tailored to your project.

02

Concept Development

Building on the approved preliminary concepts, we develop the design language into a coherent spatial narrative. Spatial arrangements take shape and the story begins to find its form on the page.

03

Design Presentation

We bring the narrative to life visually. Every design decision material, light, texture, spatial sequence is presented through immersive renders and precise drawings tailored to your requirements and story.

04

Design Development

The final chapter before execution. All architectural and construction documents are prepared, coordinated, and approved ensuring every detail of the story can be faithfully built. This phase covers the full suite of technical drawings, schedules, FF&E specification, and bill of quantities.

05

Execution & Procurement

The story is built. We oversee construction, source and procure materials, furnishings, and finishes, and coordinate every trade on site ensuring the space is realised exactly as designed, on time and to specification.

06

Evaluation

The final walkthrough. We review the completed space against the original vision, resolve any final details, and ensure every element of the narrative lives as intended long after handover.

the sequence matters. so does the silence between.

Meet

The Storytellers.

Portrait of Mohanad Bilal

Mohanad Bilal

Co-Founder & Chief Designer

As the co-founder of Artellers, Mohanad Bilal approaches interior design as an act of storytelling. With a PhD in Interior Architecture and years of experience in practice and academia, he crafts spaces that transcend aesthetics to become immersive expressions of identity, memory, and emotion. His work explores the intersection of narrative, architecture, and human experience, creating environments that are as meaningful as they are beautiful. Guided by curiosity, empathy, and a passion for innovation, Mohanad believes that the most memorable spaces are those that tell a story, one that is uniquely personal to the people who inhabit them.

Hossam Abo Zeid

Co-Founder

Hossam Abo Zeid is an accomplished design professional whose work is defined by a commitment to innovation, precision, and meaningful spatial experiences. With a deep understanding of design strategy and project execution, he brings together technical expertise and creative thinking to transform concepts into impactful environments. His approach is rooted in balancing functionality, aesthetics, and user experience, ensuring that every project reflects both purpose and identity. At Artellers, Hossam contributes to the creation of narrative-driven spaces that resonate with their users and elevate the way people interact with their surroundings.

Passionate about narrative design? We'd love to hear from you.

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Artellers Signs Cooperation Protocol with Pharos University

April 2025

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estimate
the experience.

Every story begins with clarity. Answer a few questions and receive a tailored investment estimate for your vision.

01 Type of Space

Residential Hospitality Retail Commercial Cultural Healthcare & Wellness

02 Location

03 Property Value

EGP 500K EGP 500M+
EGP 500,000
EGP

04 Space Size

20 m²10,000 m²+
20 m²
m²

05 Layers of Detail

Foundation

Essence

Concept through construction-ready documentation for your space.

  • Concept Narrative
  • Schematic Design
  • 2 Renders per Space/Zone
  • Construction Drawings
  • Demolition Plans
  • Partition Plans
  • Furniture Plans
  • Reflected Ceiling Plans
  • Lighting Plans
  • Power & Data Plans
  • Floor Finish Plans
  • Elevations
  • 1 Round of Revision
Base rate
Most Popular

Immersion

Full documentation set with MEP, schedules, joinery and FF&E.

  • Concept Narrative
  • Schematic Design
  • 4 Renders per Space/Zone
  • 360° Virtual Tour
  • Construction Drawings
  • Demolition Plans
  • Partition Plans
  • Furniture Plans
  • Reflected Ceiling Plans
  • Lighting Plans
  • Power & Data Plans
  • Floor Finish Plans
  • Elevations
  • Sections
  • MEP Drawings
  • Schedules
  • Door Schedules
  • Window Schedules
  • Finishes Schedules
  • Joinery, Custom Millwork & Details
  • Furniture, Fixtures & Equipment
  • 2 Rounds of Revision
× 1.65
Bespoke

Signature

Everything needed to build, price and verify your space.

  • Concept Narrative
  • Schematic Design
  • 6 Renders per Space/Zone
  • 360° Virtual Tour
  • Walkthrough
  • Construction Drawings
  • Demolition Plans
  • Partition Plans
  • Furniture Plans
  • Reflected Ceiling Plans
  • Lighting Plans
  • Power & Data Plans
  • Floor Finish Plans
  • Elevations
  • Sections
  • MEP Drawings
  • Schedules
  • Door Schedules
  • Window Schedules
  • Finishes Schedules
  • Joinery, Custom Millwork & Details
  • Furniture, Fixtures & Equipment
  • Bill of Quantities
  • 3 Rounds of Revision
× 2.5

06 Site Analysis Visit

A site analysis visit includes a full measurement survey of your space. This adds a per-m² surveying fee to your estimate.

A site analysis fee of will be added based on your total area (20 m² × survey rate).

Your Estimate

Estimated Design Fee

£

This is an indicative estimate based on your inputs. Final fees are determined after a consultation and site survey. All figures are exclusive of contractor and material costs.

before you begin

frequently
asked.

Everything you need to know before beginning your story with Artellers.

Still have questions?

We'd love to talk. Tell us about your space and we'll take it from there.

still have questions? reach us at hello@artellers.com · (+20) 1066 888 225

contact
us.

Whether you're ready to begin a project, join the team, collaborate as a brand, or simply say hello we'd love to hear from you.

Book a Consultation Become an Arteller Press Become an Ambassador Business Collaborations

Start Here

Book Your
Consultation.

Begin your story with Artellers. Let us take the first step in designing your space. Choose a date and time that works for you and we'll reach out to confirm.

Preferred Date

Mon
Tue
Wed
Thu
Fri
Sat
Sun
No date selected

Preferred Time

Join the Studio

Become an
Arteller.

We're always looking for new talents to join our team. If you believe you've got the potential the eye, the instinct, the passion for narrative design send us your portfolio now.

Media & Press

Press
Enquiries.

We'd like to hear from you. Whether you're writing about design, featuring a project, or requesting an interview send us a message and we'll get back to you very soon.

Press Contact

hello@artellers.com

+201066888225

Brand Programme

Become an
Ambassador.

Join the Artellers ambassador programme. Share our story with your community and help us bring narrative design to more people in the MENA region and beyond.

Partnerships

Business
Collaborations.

We believe collaboration is essential for accomplishing common business goals. Artellers is always looking for new business opportunities and investments. If you have an idea on how we can collaborate don't hesitate to reach out.

Phone

(+20) 1066 888 225

Address

CR7-C-407 Bloomfields, Cairo, Egypt

Email

hello@artellers.com

still have questions? reach us at hello@artellers.com · (+20) 1066 888 225

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